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Locks Division

Channel Activities - Bangalore Exhibition

  Mr. K. Mohan Kumar - ASM Bangalore conducting the quiz during the Retailer Salesmen meet at Mysore on 28 May 2006.


Mr. K. Mohan Kumar (DSM-Bangalore) & Mr. S. Sreejit (SE-Bangalore) detailing products at the retailer salesmen meet at Mysore on 28 May 06

Mr. A Venkat (SE-Bangalore) answering queries during the Retailer Salesmen meet at Hubli on 25 June 06

Mr. Mahendra of M/s Heera Agencies awarding prizes to winners at the Retailer meet held at Bangalore on 25 May 06

Mr. Nagaraju (Salesman of M/s Srinidhi Enterprise, Bangalore) explaining about Shakti products to retailes salesmen on 11 June 06 during the meet held at Bangalore

Mr. P.D. Lam (President and Executive Director) visits the Godrej Lock’s stall at the Hospitality World ?An Indian Express Initiative Exhibition held in Bangalore from 23rd to 25th of June 2006. Also seen with Mr. Lam is Mr. G. Ajoy Kumar (Sr. Manager ?Institution)

Customers interacting with Locks team members at the Godrej Lock’s stall at the Exhibition held in Bangalore from 23rd to 25th of June 2006.

Mr. B. Rajesh (ISM ?South) explaining Salto Locking system to customers during the exhibtion held in Bangalore from 23rd to 25th of June 2006.

Padlock Promotions in North and South


Similar concept of Padlock Promotional Display boxes as promoted by Chennai Locks team and used in local retail outlets.


Delhi Locks branch recently prepared Padlock promotion box in order to promote padlock sales in NCR. We are targeting 100 counters in first phase. This box can contain 30 units of assorted padlocks. It is being used to showcase as well as stock our padlocks at retailer’s point. Secondly for salesmen it is easy to prepare their order as they have to simply replenish the box as happens in case of Chocolate display boxes.

Radhikesh Sinha
(Delhi Branch)



Product Showroom to Application Centre



Mr. Navroze Godrej inaugurating the Application Centre of Godrej Locks on 5th July 2006. Seen on his right is Mr. B. R. Rajkumar (Vice President & Business Head) along with Godrej Locks employees.


odrej Locks Product Showroom based at Head Office (Plant 18 Vikhroli) was revamped recently and the artistically designed showroom was inaugurated on 5th July 2006 by Mr. Navroze Godrej and Mr. P.D. Lam (President & Executive Director). Also present on the occasion were Chairman and Managing Director Mr. Jamshyd N. Godrej Mr. B.K. Rajkumar (Vice President and Business Head) along with various departmental heads.

The well planned layout and ambience provides a perfect platform to invite key clients, architects, influencers, interior designers, builders, end customers, etc. and showcase our range of locks and locking solutions. The showroom displays our different locking technologies, products, customised solutions offered to our esteemed institutional customers, master and grand master keying facilities and milestones achieved by the division over the years. A LCD in the showroom gives the Locks team members a medium to present customised presentations to customers.

Mr. Kartik Modi (GM ?Sales & Marketing) and Mr. B. K. Rajkumar (Vice President & Business Head) discussing about new products with Mr. Jamshyd Godrej (Chairman and Managing Director) and his son Mr. Navroze Godrej at the inaugural function of the Application Centre of Godrej Locks

Mr. P.D. Lam (President and Executive Director) and Mr. T.S. Murali (GM ? Design Locks Division) present at the inaugural function of the Application Centre of Godrej Locks.

Seen in the picture Mr. B. K. Rajkumar (Vice President & Business Head) and Mr. Navroze Godrej at the inaugural function of the Application Centre of Godrej Locks.

Mr. L. Madhu Kumar (Dy Manager ?Automation, third from left) explaining about the in-house designed low cost machine for assembling the wafer tumber locks to Mr. Navroze Godrej during his visit to Godrej Locks Factory at Vikhroli on 13th June 2006. Also seen in the picture is Mr. B. K. Rajkumar (Vice President and Business Head (Centre), Mr. D.D. Narvekar (GM ?Manufacturing), on extreme right, Mr. T. S. Murali (GM- Design), second from right and Mr. D.P. Gondhali (GM ?QA ?Maintenance) on the left of Mr. Madhukumar.

This showroom which is exquisitely designed gives an aura of the grandeur and expertise of Godrej Locks, which can now position itself as a Total Locking solution provider. A special letter of appreciation and instant recognition was awarded by Mr. B. K. Rajkumar (Vice President and Business Head) to Mr. Parampal Singh (Associate Manager ?Marketing) who played an instrumental role in bringing about this transformation.

Dean Noronha



Qatar : In Focus
Godrej Locks Division Conducts Retailer Meet in Doha

From Left to Right : Mr. Ramnath Nayak, Mr. Pushkar Gokhale, Mr. B.K.Rajkumar, Mr. Abul Aziz Nabina, Mr. T. M. Kabeer, Mr. Kartik N. Modi.

As  one of the major initiatives to consolidate its position in Qatar, Godrej Locks Division recently conducted a retailer meet in Doha, Qatar.

Qatar, which will be hosting the forthcoming Asian games in December 2006 is currently witnessing a major boom in the construction. Numerous star hotels, residential & commercial towers are coming up to address the rush of visitors, expected to flow into Doha for the games. At the same Qatar also wants to tap opportunities in the tourism sector. Construction on the new state-of-the-art Doha International Airport has already begun. When completed, it will have two parallel runways and an estimated capacity to handle and process nearly 12 million passengers every year.  When the new airport opens, it will position Qatar as a leading regional aviation hub. The 2,200-hectare airport site will be developed in three stages with onsite work starting in 2004 and final completion scheduled for 2015.

The ambitious ‘Pearl of the Gulf?project has been in news since the time it has been announced. The $2.5 bn project an ‘island city within a city? Pearl of the Gulf will have three huge bays, designed to maximise its water-frontage. According to the Master Plan, the island will also have four marinas to accommodate up to 700 boats. The first occupants are expected to take possession at the beginning of the fourth quarter of 2006.

Given the level of activity in Qatar, this was perhaps the right time to have a gathering of its channel partners in the city of Doha. The Retailer meet was held at the Ramada Hotel, on 24th May, 2006. This event was a joint initiative with our Distributor for Qatar, M/s Nabina Trading. Nabina Trading, established in 1951, is a one of the most reputed family oriented business group in Qatar for Building Material. They are one of the leading business groups in Qatar dealing in manufacturing/distribution of Kitchen, Sanitary Wares, Tiles, Home Furniture & Hardware Items.

As a ground-work for the retailer meet, I stationed myself in Doha for 3 days prior to the meet and along with 4 sales personal of M/s Nabina Trading, visited about 180 retailers/contractors/ consultants in Doha and personally invited them for the meet. The event got a fabulous response and over 175 retailers attended the Meet.

The evening started with a Bang as we showed the song “Hum Hain Godrej? which portrays our Indian culture. I am sure that the Indian thread that it carried touched a lot of Indian expatriates present in the audience. It was followed by a welcome note and address by Mr. T. M. Kabeer (Manager - In charge of Nabina Trading), who gave a background of both the business groups.

Mr. Pushkar Gokhale, Head of Operations-MENA Region, gave a brief on Godrej’s Middle East operations and the vision for the Middle East. The Corporate Film of Godrej Locks followed.

Mr. B. K. Rajkumar, Vice President & Business Head of Locks Division, then briefed the audience about the Godrej Locks business and the synergy between the businesses of Nabina Trading & Godrej Locks. This was followed by the product presentation by Mr. K.N. Modi, General Manger - Sales and Marketing, who also gave an insight into our values, culture and the philosophy of growing together “Prosperity through Partnership? The screening of the Locks product presentation film was done in an interactive fashion, by Mr. Kartik N Modi who also highlighted the salient features of our locks during the course of the film.

Mr. Rajkumar then presented a momento & our distributor certificate to Mr. Abdul Aziz Nabina (Managing Directors - Nabina Trading ). We also felicitated 4 sales personal of Nabina Trading in appreciation of their efforts in promoting Godrej locks in Qatar. Mr. T. M. Kabeer of Nabina Trading concluded the evening with a vote of thanks.


Mr. B. K. Rajkumar addressing the gathering

We are quite positive of the outcome of this maiden retailer meet in Qatar, and shall be carrying out such events in the future, as a part of our drive towards our dream of making “Godrej?a household name in Qatar.

Special thanks to Mr. B. K. Rajkumar & Mr. Kartik N. Modi to have specially come down to Qatar to attend the meet.

Ramnath Nayak
Associate Manager ?International Business
Middle East Branch




Locks Enters Organised Retail


Hardware Channel has traditionally been the major focus for Locks Business over the years. As a part of our strategy to promote sales of locks through Alternate Channels, a major breakthrough has been made at Big Bazaar for Padlocks, with a one shot entry into 25 stores across the country for Padlocks. (The number will go up to 34 in another month’s time).

They have started with a new concept called “Got It?managed by “M/S Home solutions Retail (I) Ltd.? a company under the Future Group and a sister concern of Big Bazaar. This is a small kiosk which would have all that a consumer would not plan to buy, or rather would have forGOTten to buy IT. So this is a way of telling that they’ve GOT IT! These kiosks will be placed in a very prominent place (at entry or exit) within the existing Big Bazar stores and is a good opportunity for Brand promotion in a place which is flooded with people all across.

Locks are also present in the Metro Cash & Carry Stores at Bangalore following the B2B model and an Exclusive Hardware Store at Kolkata called Steel Junction.
Locks have also entered the Rural Initiatives of Godrej Aadhar by placing the Locks in the stores and have received a good response.

More such breakthroughs are expected in the coming months, with locks coming up with products exclusively for Organised Retail.

Mayank Gupta
Sr. Manager –Channel


Cochin Activities

Godrej Locks/Shakti Retailers Salesman Meet at Trivandrum / Kayamkulam town

Retailer’s salesman meets was organised by Cochin branch at Trivandrum on Sunday, 16/07/06 and Kayamkulam on Saturday, 01/07/06 along with local distributor M/s Nathan Enterprises which was attended by 125/35 salesmen respectively. The All India price lists and product catalogue of Godrej locks was distributed to all the participants and product range of locks was displayed and explained to them. A questionnaire containing 30 questions was distributed and prizes were given for the same.

The product detailing was done by Mr. S. Ramesh Kumar (ASM) Cochin and assisted by the undersigned Mr. M. Anoop Sreekumar (SSO).

End User Enlighten Programme (EEP) at Nikunjam Apartments, Trivandrum

EEP was conducted by Cochin branch on 26th July 2006 at Nikunjam flat, Trivandrum in which 66 flats were visited. Mr B Rajesh ISM South, Mr R S Nathan of Nathans Enterprises (Godrej Locks Distributor for Trivandrum), Mr Ramesh Raju ISO Cochin, Mr Shine (Technical Supervisor Nathans Enterprises) and the undersigned was present for the programme.

All the doors i.e. front door, bedroom door, and toilet doors of this 66 flats was checked and verified. Some complaints were also rectified. Customers were explained about key locks features, auto deadlocking system of cylindrical lock and emergency opening system of cylindrical keyless lock. We also suggested adjusting the receptacle’s of cylindrical lock in order to avoid the complaints.

The response was very good and the association President, MD Krishnakumar, Site Engineer Jayakumar thanked us for such an initiative taken by the company.

Godrej Locks Carpenters Meet at Attingal Trivandrum

Carpenter’s meet was organised at Trivandrum on Saturday, 08/07/06 along with locks distributor M/s Nathan Enterprises. The venue of the programme was at Shines Hall, Trivandrum. 51 carpenters attended the meet. The new price lists and book catalogue was distributed to all the participants and all the range of Godrej lock products were displayed and explained to them. Godrej pouches and a tiffin box were given to all the participants who attended the programme as participation gift. Prizes were also given to the person who came first (Early Bird) for the programme and one prize was for the most elderly person (54 Year old) in the programme. The programme was very interactive and carpenters shared suggestions on product improvisations and feedback they have received from end users.

M. Anoop Sreekumar / S. Ramesh Kumar



CII Cluster Approach for Vendor Management



The CII Exim Bank Award for Business Excellence, which Locks Division is pursuing, expects the organisation to identify and  leverage  Core Competencies of partners and support  mutual development.  It also encourages organisation to share knowledge with partner organisations, such as suppliers etc.  Towards this objective, Locks Division has adapted the CII Cluster Approach for Vendor Management. 

Some of the highlights for CII Cluster Approach for Vendor Management are ?br>
1)  It is based on group learning principles.

2)  It is a comprehensive programme of 18 months duration.

3) There are regular monthly  review meetings by CII Counselors and Company Counselors  trained by CII.

4) There is clear linkage between processes and results.

5)  It is a concept which has been proven in the Auto Component industry  over the  last decade.

Prior to the launch of this programme, we have taken our 11 Cluster Vendors and our inhouse Co-ordinators and Resource Team to M/s Crompton Greaves Limited, Nashik to  see the operations of  3 clusters (10 vendors each) functioning for the last 8 months.  During the visit to  the three selected vendors from the above clusters and subsequent presentation by them, we have found that they have had  remarkable achievement in terms of the performance indicators.  The vendors had achieved a turnaround  in the way the business was run before and after  the Cluster  approach was initiated. We also observed that M/s Crompton Greaves?nbsp; Co-ordinators and their Resource Team were a highly motivated team of  professionals.

With this visit, we have begun the journey of sharing knowledge with our suppliers and supporting mutual development.  We are confident that this programme will be of great benefit to both Godrej Locks Division and its Cluster suppliers.

B.K. Rajkumar



Hospitability Exhibition in Banglore

An Exhibition on HOSPITALITY products was organised by Express Hospitality in Bangalore on 23rd to 25th of June 2006 at Kanteerava indoor stadium. This exhibition was basically on Hospitality trade show with complete Hotel & Restaurant products. Godrej was represented by Locks Division and Security Equipment Division. From locks division Betech card locks, Salto products High end security solutions were displayed. Visitors were from various segments like - Builders, Architects, Interior decorators, Hoteliers, Serviced Apartment owners, Consultants, Institutions. Over all the response was very good. Many participants highly appreciated our Card Lock concept and Salto products.

S. A. Nayak



Tooling Division
"Supplier Meet - 2006"

A view of the Audience - our Suppliers.

One of the Supplier's, making a point - during the interactive session.

The industrial scenario, in today’s liberalised market, is that of cutthroat competition. What with Economic Reforms, and overall Liberalisation (especially in erstwhile policies that governed Imports) introduced by the Government of India, the result is a wide array of options, thrown open to consumers, to choose from. Consequently, the existing competition in Indian industries only intensified further. Indian entrepreneurs, therefore, had to come up with newer and more innovative strategies, for continued sustenance of their market share, while also parallely aiming at substantial growths over the coming years.

There are many important organs which help in the growth of a business. One such vital organ is the Suppliers/Vendors of our business. These Suppliers play a very pivotal role, by supporting us in our requirements of various parts, bought-out items, carrying out job-work like machining, supplying mould-bases and the likes.

It is, therefore, the need of the hour that our business has a very sound, competent, dedicated ?and above all, highly reliable ?Supply Chain, comprising such Vendors who will be our partners in our tireless endeavour to satisfy the demands of our customers.


Mr. D.K. Sharma in conversation with a Supplier.

Mr. D.K. Sharma presenting a Memento to a Supplier.

Godrej Tooling Division is poised for a steep growth, over the next three years ?took its first initiative in this direction, and organised its first ever ‘Supplier Meet? held on 12th, 13th and 14th June 2006, in the Godrej Campus.

Curtains of the programme were unveiled on Day One, with the Vice President & Business Head of Tooling Division ?Mr. D.K. Sharma ? delivering the Keynote Address, and welcoming all the Suppliers who cater to our requirement."

Day Two focused on all Subcontractors, while Day Three was exclusively slotted for those Suppliers providing ‘complete mould?solutions.

Mr. D.K. Sharma addressed the gathering on two main issues ?viz., Cost and Delivery. While urging them to keep their costs competitive, Mr. Sharma laid more stress on their adhering to ‘committed delivery schedules? He emphasised that any delay on their part, hampered all our delivery commitments, and upset the entire chain of events, impacting the end consumer adversely.

Mr. N.V. Pandit ?(Head–Purchase), spoke on our expectations from the Suppliers, and apprised them of our latest initiatives towards strengthening the Supplier–Buyer link.

Mr. P.V. Menon ?(Head–Quality), focused on how to minimise ?and eventually, eliminate ?quality issues currently faced by us in jobs received from Suppliers. He also mentioned that our ultimate aim was to develop ‘Self–Certified?Suppliers.

Mr. M.B. Kore ?(Dy. Manager–Purchase), presented to them various Purchase–related procedures of Tooling Division, the commercial aspects, and how important it is for Suppliers to adhere to those.

The response received was highly encouraging, as was evident from the 100% attendance and the active participation of every single invitee.

This meet is our first step towards laying a foundation for a strong long–term business relationship with our Suppliers, and to eventually have a win–win situation.

At the close of session on each day, all Suppliers were presented with a ‘Supplier Memento?from Godrej Tooling Division ?and the meet concluded with lunch.

G. Ramakrishnan (Ram)
On behalf of GTD Purchase



Laser Cutting Machine for DLW Varanasi

In year 2004 ?a long awaited order for the supply of Laser Cutting Machines and accessories was awarded jointly to Machine Tool Service- Plant 09 and M/s LVD Belgium. The order was released by COFMOW - Central Organisation for the Modernisation of Railway Workshops. The value of the Order worth @ 4 Crores per machine- 3 crores for the main machine and 1 crore for the accessories. The first machine to be supplied within 10 months was to be followed by the supply of next two machines in the following 20 months.

To give a brief idea of the size and the capacity of the Machine, the Specifications are mentioned here in brief:

Size of the sheet to be cut on the machine: 6500 X 2000 X 20mm thick. ( machine has two interchangeable tables)

Size of the A.C. Enclosure : 23000 X 12000 X 4000 ( L x W x H)

Vacuum lifter ?2100 kg lifting capacity to life a sheet of 20 mm thickness.

The challenges started from day one. Area required for the A.C. Enclosure to accommodate the LCM and accessories was very large but the consignee was not offering enough space. After discussions with the customer the Generalised Arrangement of the machine and accessories was revised. The longitudinal arrangement was changed and a cross movement for the Loading System was provided reducing the spaces required from 38000 mm to 23000 mm.

Manufacturing being done at various locations -Mumbai, Bangalore and Pune- Service and the Purchase Team from Plant 09 did vigorous follow up. The joint effort resulted in the timely delivery of the equipments.

The order being from Railways, called for a third party inspection from RITES- Railways Inspection Agency. Inspection was to be carried out at Mumbai, Pune and Bangalore. H.O. Mumbai and Bangalore branch joined hands together and the inspection of the accessories was successfully completed.

Then came the erection and commissioning. The same was to be completed within a period of 120 days. Various parties had to be clubbed together- LVD Belgium, SPM India limited Bangalore, D.C. Hoist Bangalore and RINAC India Bangalore & N. Delhi along with their local subcontractors. Our New Delhi Branch and H.O. Mumbai took up the challenge. Co-ordinating with all the parties and sharing the responsibility the erection, commissioning and successful job trials were completed in the given time.

The continuous joint efforts resulted in an excellent machine which is performing up to the customer’s satisfaction. The delighted customer appreciated the result. The quality and the team work were acknowledged and appreciated in the Chief Mechanical Engineers?Seminar held at COFMOW, N. Delhi.

Working together we could pass each and every hurdle that came our way. Aiming at the final touch line we kept on going with our hands tied with each other as we knew ?the task was big but so was our buoyancy. In the beginning we had miles and miles to go ?but we knew there always is a light at the end of the tunnel. TEAMWORK was the key word and for sure- we knew it.

Service & Purchase Team




My Sojourn At Carnigie Mellon - USA

Sometime in July 2005, I was told that I should consider participating in ‘CII Fulbright Leadership in Management Programme?at Carnigie Mellon University, USA. I thought about the opportunity at length and decided to have a go at it.

To begin with, I had to undergo a selection process at Godrej, to qualify to appear for an interview by the CII team at Delhi. I was shortlisted. My written application and the recommendations I had received from the senior management at Godrej, were found impressive enough by the CII team at Delhi, to be called for an interview. The interview was quite a gruelling one, the question they kept on repeatedly asking was, how this stint at Carnigie Mellon would help me do my job at Godrej better. Fortunately, having done my homework, I could reply to their satisfaction and was selected to participate in the programme. My candidature was also approved by Fulbright Scholarship Faculty, USA.

Carnigie Mellon University is located at Pittsburgh, in Pennsylvania State. We were about 24 participants in all, from world over and it gave me a great sense of pride as a Godrejite, to be amongst one of this carefully selected team of global participants. The programme of 10 weeks duration began on September 15, 2005 and concluded in the last week of November 2005.

Ten weeks programme had four weeks of class room training, one week at Pittsburgh University, two weeks of Project work and three weeks for mini-MBA. The programme is very well designed and it’s objective is to provide strategic perspectives to manage effectively at an enterprise, i.e. general management level. It is also designed to build on functional skills acquired by the candidate, provide new methods & tools for competitive analysis, enhance decision making ability and strengthen leadership capabilities.

The programme has a very vide range of course, including courses on Strategy, International Management, Finance, Business Economics, E-Business, Real Options, Forex Management, Macro Economics, Management of Demand Chains.

Managerial Skill Enhancing Sessions on Media Training, Negotiations and a Comprehensive, well designed Management Game, are a part of the curriculum.

To enhance marketing orientation of the participants, a strong Marketing Module is built in with topics such as New Marketing Models, Product Innovation and so on.

A special mention must be made that the Management Game Simulations are resorted to because it is felt by the Faculty at CMU that the reality is too complex to understand in a short span of time. Repetitive play at the game, with fast feedback, re-inforces the lessons learnt. We learn what we discover through our own experience, much more than what we imbibe from the classroom session.

Secondary value drivers Key value drivers
  High management influence.

  Low value impact.

  Monitor value drivers.

  High management influence.

  High value impact.

  Manage value drivers actively.

Low priority drivers External value drivers
  Low management influence.

  Low value impact.

  Minimal management attention

  Low management influence.

  High value impact.

  Hedge downside risk or adopt alternative strategies to reduce impact.

Value based management and an insight into the processes of creating shareholder value were other useful topics to which considerable amount of time was devoted. It was made amply clear that he key to successful enterprise is to earn positive economic profits for the shareholders. How to do it? One short answer is to manage ‘Management Attention? effectively. Management Attention Priority Matrix reproduced below is one of the interesting concept I picked up.

Here the learning being that, if we direct our attention on the key value drivers of the business, in a focused way, then we have better chances of creating higher economic value for our shareholders.

A typical day was quite demanding one. The classes would begin at 8 am sharp and would go on upto 6 pm and sometimes even later. Involvement of all was so strong that the classes were both exhausting and exhilarating at the same time. Many books and articles were recommended for our study, prior to participating in the classes. Case method of teaching is widely used and it does bring about a new capability for gaining insight into a given business situation.

Apart from the above, a unique feature of the programme was, providing of an individual executive coach for each and every participant. The participants were supposed to have several sessions with the coach and seek advice for overcoming any barriers or difficulties they faced. Also, the coaches some kind of safety net albeit psychological to enable participants cope with the demands of the new learning environment.

All faculties assigned to the programme are of very high calibre, specially the faculty in the business strategy area. All professors have sufficient industry and consulting experience to enhance the impact of the academic learnings imparted. The teaching content is a great mix of the theory and practice.

I learnt a great deal about Real Options, Valuation of a Projects and similar advanced concepts as applicable to the real world of business. How to leverage IT for competitive success was another area I explored in depth.

On the flip side, I would say that the communication regarding the project work was incomplete and as a result I could not pursue the project work as well as I wanted to. However, I would recommend to my colleagues participating in future programmes, to decide where and which projects they plan to undertake, in advance so that project work done is useful to him and is of a high standard. I would recommend that executives at Vice President level must take advantage of this programme or attend a 4 weeks programme at CMU. The costs of these programmes are approximately US$ 23,000 or US$ 13,000 respectively.

In closing, I would like to Thank Mr. J.N. Godrej, Mr. P.D. Lam, Dr. K.A. Palia and Mr. Anil Verma, for their encouragement and support. I indeed stand much enriched and look forward to using my newly acquired knowledge and skills to cope with the challenges of the job more effectively and for making Godrej better prepared for facing the new challenges ahead.

Rohinton Contractor
VP-Corporate Procurement,
Exim Services & Finance




37th All India Police Science Congress June 6 - 8, 2006, Bangalore

Godrej SED had participated in the 37th All India Police Science Congress at Bangalore, with a well laid out stall at the conference venue. Door Frame Metal Detector and various models of Hand Held Metal Detectors were on display. The conference was attended by all the Police Chiefs across the country and we had an excellent opportunity to showcase our capabilities in innovative security solutions.



HE Dr. APJ Abdul Kalam at our stall. Seen is SPPS Sales Executive
Mr. KV Balasubramanian


The highlight of the exhibition was the visit of the President of India to our stall. He was captivated by the functioning of the Adams Glove Metal Detector. The demonstration of the same was well appreciated. We have also received an enquiry for security upgradation at the Rashtrapathi Bhavan.

On the last day of the conference, Mr. NSN Moorthy, Sr.Manager SED, made a brief presentation to the participants on the various solutions offered by the SPPS line of business. Promising enquiries have been generated for G ADE model explosive / narcotic detector.

“Hospitality World going south?nbsp;- June 23-25, 2006, Bangalore

The Hospitality World exhibition organised by the Express group kicked off on 23rd June 2006 at Bangalore. SED & Locks jointly participated in the exhibition, which attracted all major players in the hospitality industry - in addition to leading architects.

On display were the ENTRANZA range of Doors and Electronic Safes. The Wood Edge Steel doors attracted attention of the visitors. Similarly E-Swipe safes generated a lot of interest.  Mr. P D Lam who was in Bangalore on 24 June also visited our stall.

NSN Moorthy
Bangalore Branch



Honesty at its

From Ahmedabad Branch, we are proud to report that our Technician Mr. Yogesh Panchal along with our ASP, Mr. Altafbhai returned 2 guineas of Gold, which were found by them in Locker No. L ?859 of The Kalupur Commercial Co-operative Bank Ltd.

The bank has appreciated the honest gesture of the company staff and has also issued a letter stating the same. The companies values are yet again strengthened by its employees!


Arabian Nights

On Tuesday, June 27, 2006, David Nzioka, Githinji Wakahiu, Newton Muinde from Copy Cat Ltd and Catherine Kariuki a free lance canvasser  had the privilege of attending the training session conducted  at Godrej office, Lenana area.

The training session began with a small personality test. They were then explained the different facets of a salesperson and the situations where one has to be passive, active or even aggressive. Aggression does not mean that people have to raise their voices; rather, it means that with confidence, a salesperson can dominate the proceedings.

Fredrik Correa below the banner of Godrej Safes

The concept of probing was explained. Open probe was to be used to get maximum information from the customer while closed probe to be used to get specific answers from the customer.

The group felt excited at the prospect of being called ambassadors of the company and hence charged to do the best they  could to preserve this image. Sales people were the true image of the company they represented. They are the link between the company and the customer. The strength of a chain lies in the weakest link and hence no one should be the weaker link. The best sales person is the one who will attend to all the queries and problems of the customer, even those queries pertains to other departments of the company. When he does that, he will gain the appreciation of the customer as he would be treated as the total  reliable  person.

L-R Catherine Kariuki, Githinji Wakahiu, David Nzidka, Fredrick Correa, Newton Munide. Fredrick Correa Explaining the use of Isolation catch in a Godrej Drawer Fire resisting filing cabiner

L-R Catherine Kariuki, Githinji Wakahiu, David Nzidka, Fredrick Correa, Newton Muinde. Fredrick Correa explaining the concept of shooting bolts in a 26 Defender plus safe.

L-R Cahterine Kariuki, David Nzidka, Githinji Wakahiu, Newton Muinde, Fredrick Correa. Copy cat salespeople near Godrej office

L-R Githinji Wakahiu, Catherine Kariuki, Fredrick Correa, Newton Muinde, David Nzioka. Gate of Godrej Compound.

After the tea break, they were given an insight into the working of various safes and fire resisting filing cabinets. The safes were categorised into Fire Resistant, Burglar Resistant and Fire and Burglar Resistant. While documents turn into ashes at 177?C heat inside a filing cabinet, Godrej FRFC recorded a maximum of 149.1?C after the fire and impact test at Underwriters?Laboratories. While many claim to have tested their products under UL, Godrej has been listed by UL which is different from just testing one product.

After lunch they were shown the operation of the FRFC and the 26 Defender Safe. They  were told to not only take into account items to be kept inside the Safe/FRFC, but to also consider the space availability to house these products, including the space required to open the door in case of Safes and drawers in case of FRFCs.

Towards the end, a written quiz was conducted to revise what was taught. All the participants unanimously felt that the training session was very good and acknowledged the need for more such sessions in future. After the training they felt  more confident as individuals and as sales people.

Fredrick Correa, Godrej East Africa


BrahMos Successfully Launched from Mobile Autonomous Launcher Supplied by Godrej



I am sure most of you would have read the news about the successful launch on the 31st May 2006. Not many would know that this launch took place from the MAL developed by Godrej PED.

I was fortunate to be present at the launch site to participate in the preparations for the launch and could witness the launch from close. Exhilarating is the one word I can use to describe the experience.

It was indeed a proud moment for me as a member of Godrej Pariwar to get this opportunity. When offered, I accepted the offer without a second thought.

PED has executed this project for manufacturing three MALs which have also been displayed in the Republic Day parade and in the Defexpo 2006 thereafter.

The MAL was already deployed at the launch site at Pokhran (200 kms from Jodhpur) in preparation for the test launch of the D-12 Brahmos missile that was scheduled on 31/05/2006. We had reached the site by 24th May for carrying out the preparatory work on the MAL. Our team consisted of representatives of our vendors who have supplied some of the sub-systems. We were allotted a quarter at the DRDL guesthouse at Chandan (180 Kms from Jodhpur).

It was a test of tolerance, as we had to work in temperatures of above 51ºC during the day. Working hours at the site were 07:00am-11: 30 am & 06:00pm to 11:00 pm as the temperature during afternoon was in the range of 52ºC-54ºC. Clearly it was impossible to work under such conditions. Just at the end of the first day, I was feeling drained, when realisation dawned on me that our Jawans were routinely facing hardships of this kind and more almost everyday.

The Jawans were silently braving the temperatures in which we couldn’t stand even for 2 minutes. Compared to the hardships they face everyday, we live a cozy, comfortable life. My heart was filled with respect and gratitude for our soldiers. I am convinced that our soldiers are seasoned for harshest of the climatic condition. Hats Off to our jawans!!

Our scope of work on MAL was to operate and manage all functions of the launcher to ensure smooth functioning of MAL during the final firing operation.

On 26/05, at around 5:30 morning I was bitten by a scorpion. Within few minutes the scorpion-bite started to show upon my body and I started vomiting and losing conscious slowly. I was immediately rushed to the civil dispensary at Chandan. Thanks to the immediate medical attention I was saved from grave consequences.

At work, on site we developed good rapport with personnel from Army’s Artillery section. During the Launch ceremony, we were introduced to the dignitaries present. It was indeed a very honourable and prestigious moment for us when our MAL got rousing acknowledgement from the gathering.

Firing was schedule on 31/05. Earlier night we had the firing review meeting (FRM) and the readiness of the MAL was one of the points to be discussed at this meet. This meeting proved one of the most happy moment for us when we were informed that our preparatory work was already studied by the experts; and the readiness of MAL is more that satisfactory. Half the battle was won right then.

On the launch date 31/05 at 09:15 hours, the missile was fired-out from our MAL. Brahmos is ‘one-of-its-kind?supersonic cruise missile that travels 2.8 times faster than the speed of sound. The Launch was successful, and the missile hit the target precisely.

YES!!! One more successful trial was conducted; and it was the fifth test to be carried out on our MAL. The moment proved to be a proud and satisfying one for us.

The genuine applause received from the dignitaries present was very rewarding. Successful Missile trial on the new MAL developed by ‘GODREJ? added one more feather to its cap.

!!!!!!! JAI HIND !!!!!!!