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Channel Partner Salesman Training:
A Strategic Initiative

he Security Equipment Division has launched a strategic initiative to strengthen the product knowledge base of its Top 100 channel partner salesmen who account for more than 60 per cent of the trade channel sales. In line with this move, the Security team at Head Office (HO) organised a channel partner salesman training programme from 22nd to 26th August, 2005. In all, 30 Wholesale Dealer (WD) salesmen from the top 24 dealerships in the North Zone attended the programme.

The five-day programme began with a brief introduction of Godrej in an interactive presentation made by Harpreet Kaur and Kanchan Kathuria of our Corporate Human Resources Department. This was followed by a detailed presentation on "Vision 500", and a summary of product lines and business plans by the Security Marketing team. Information about various lines of business was made available through presentations and by actually seeing the products being manufactured.

Pavan Kochar (standing second from left), one of the winners of the
quiz, is congratulated by SEDís Dara Byramjee, Neville Bachana, 
Sushil Kadam and Sharukh Patel.

The session included two days of training for Physical Security Products and a dayís training of Currency Handling and Electronic Security Solutions (CHESS). Details of new products introduced under both categories were also provided.

One for the album: SEDís top WD salesmen (North Zone) 
along with a few Godrej team members.

The fourth day began with a detailed presentation on Fire Doors and the Entranza range of doors, followed by an introductory presentation on SPPS line of products.

The training sessions were considerably enlivened by interactive games and quizzes about PSP products. The three winners of the quiz contest were:

Pavan Kochar of Ashoka Enterprise, Amritsar
Rajeev Singh of DíArt, Delhi
Kailash Pandey of Balaji Sales, Haldwani

We congratulate the winners and thank all those whose participation made the programme a success.

The team interacted with Vice President and Business Head Dara E. Byramjee and General Manager Neville D. Bachana, and gave a detailed product/market-related feedback. The programme ended with the distribution of mementoes and certificates. Everybody relaxed on the fifth and final day, when Farhad Chichgar and Bomi Billimoria from our Marketing Department volunteered to accompany the group on a sightseeing tour of Mumbai.

The salesmen representing our Wholesale Dealers were very happy at the recognition they received from the Company, to see the manufacturing facilities and the magnificent Godrej campus and to be given the opportunity to interact with HO team members.

We now look forward to organising similar programmes across other zones.

Sushil Kadam

First All-India Masonite Order

he Pune Branch Security Equipment sales team proudly announces the first all-India order for 1,014 Masonite Doors, valued at Rs. 28.67 lakhs, in the face of stiff competition from local Masonite Skinned doors, which are available off the shelf at lower prices.

The order was bagged by Amitav Raut, Senior Executive (Sales), along with Vinit Karde, Deputy Manager, Neville Irani, Associate Manager, and Wholesale Dealer M/s. M.V. Gandhi & Co. A technical presentation was made to the customer, Panchsheel Builders, highlighting the world-class quality of Canadian wood and the high standards of Masonite Doors. Samples of doors were also displayed.

The doors, with special sizes and cut-outs for glass, were for both residential as well as commercial projects.

Masonite Corporation was founded in 1924 by William H. Mason and today has state-of-the-art plants in 80 locations, a presence in 17 countries, manufacturing around 1,40,000 doors per day. The wide range includes the Flush Door Series, Moulded Panel Series, Palazzo Designer Series, the Miami Louver Door, French Door Series, Wood Panel Series, Wood-edge Steel Door, Fibre Glass Series and Royal Mahogany.

L-R: Neville Irani, Amitav Raut and Vinit Karde display the Four Panel Arch Top (in beige) and Two Panel Roman (in white) Masonite Doors in the Companyís showroom at Pune. Inset: Parag Gandhi, one of the proprietors of M/s. M.V. Gandhi & Co.

Godrej are the sole distributors in India of doors manufactured by Masonite Corporation.

Shanta Mohan
Pune Branch



he Inside Outside Mega Show exhibition, which took place at Harsheela Resorts in Ludhiana from 18th to 21st August, was inaugurated by Anurag Verma, Deputy Commissioner, Ludhiana. Godrejís Furniture & Interiors Group participated in the exhibition and was awarded the third prize in Category "A" stalls for its overall display and design by Architect Mandeep Singh.

Enter The Inside Outside Mega Show

A view of the Godrej stall.

The show was a huge success thanks to the efforts put in by the Branch team, supported by the local Wholesale Dealer, Rajiv Singla of M/s. Barnala Marketing Agency, Ludhiana. Thanks are also due to Khushnuma Jamasji for all the support and guidance in designing the stall and to the HO team for ensuring timely availability of the products.

Anil Munjal
Chandigarh Branch


he Locks Division has begun its journey along the path indicated by the CII-EXIM Bank Business Excellence Model. As the first step, the Division prepared its application document for the year 2005, and submitted it for evaluation in June. The application will be evaluated by a team of assessors trained by CII. The Locks Division eagerly awaits their feedback for planning and implementation on improvement actions.

The Division has trained 35 of its team members, in batches, on this model. The training has been provided by S.K. Kakkar, the Principal Counsellor and Head of CII Institute of Quality, Bangalore.

Ravi Rao
Quality Assurance Department


Mohan Kumar, Assistant Sales Manager, Bangalore, explains the Locks Division products to carpenters during the Carpenters Meet held at Davangere (left) and Hubli (right) in July 2005. Carpenter Meets were also held at Ranchi, Hassan, Cuttack and Balasore.

Sreejith (centre), Senior Sales Officer, Bangalore, 
explains our products to carpenters during the 
Carpenters Meet at Davangere on 23 July, 2005.

The Godrej Locks stall at the Inside Outside Mega Show 
held from 1st to 4th September, 2005 at Chennai. The stall 
won the third prize in Category "B", for being customer-friendly 
and informative. Amongst the various Locks 
Division products displayed, the Godrej Ultra 
Locks were given a major thrust.

Godrej Locks Division participated in the Buildtech 
Exhibition at Bijapur from 13th to 15th August, 2005.

From right: A. Rajagopal, Assistant Sales Manager, Chennai,
explains Locks Division products to retailers during the
Retailers Meet in Pondicherry on 21 August, 2005, assisted
by Ayyaswamy and A. Selva Kumar, Senior Sales Officers,

Locks Division participated in the Builders Meet 
on 25 July, 2005 in Bangalore. Felix Albuquerque, 
Chairman, Kanara Builders?Association, addresses 
the gathering, while important dignitaries of 
the Association seated on the dais look on.

Emerging Trends In Maintenance Management

seminar was organised on 23-24 July by the Institute of Engineers at National Aluminium Co. (NALCO), Angul, 150 kilometres from Bhubaneshwar. The seminar was hosted by NALCO, and co-hosted by M/s. Mahanadi Coalfields Ltd. (MCL) and M/s. National Thermal Power Corporation (NTPC).

C.R. Pradhan, Chairman and Managing Director of NALCO, and Abhiram Sharma, Chairman and Managing Director of MCL, were among the dignitaries who addressed the delegates. Both Pradhan and Sharma emphasized the importance of world-class maintenance practices for manufacturing companies to be globally competitive.

Various technical presentations were made and in-depth analyses presented by organisations known to be the torchbearers of the engineering industry in India today. D.B. Vijaykar, Senior General Manager (Design), Material Handling Equipment Division, presented a paper on behalf of Godrej on "Computerised Maintenance Management System" ?an upcoming trend, where a wireless and web-based two-way communication system enables large organisations to monitor/fault-diagnose their fleet of mobile equipment from a remote location. MHE Divisionís C.N. Dumasia, General Manager (Marketing), P.K. Roy, Regional Manager (East), along with the Bhubaneshwar team, also attended the seminar.

D.B. Vijaykar receives a souvenir from session 
chairman P.K. Patnaik, Secretary, 
Institute of Engineers, Angul Chapter.

Interactive discussions on various challenges in maintenance, with the focus on emerging trends in maintenance management, generated awareness of the upcoming trends in various aspects of maintenance.

Attending this seminar was indeed a rewarding experience.

P.K. Roy