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OMEN'S EMPOWERMENT
Locks
Division
Channel Activities -
Bangalore Exhibition

Mr. K. Mohan Kumar - ASM Bangalore conducting the quiz during the Retailer
Salesmen meet at Mysore on 28 May 2006.
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Mr. K. Mohan Kumar (DSM-Bangalore) & Mr. S. Sreejit (SE-Bangalore)
detailing products at the retailer salesmen meet at Mysore on 28 May 06

Mr. A Venkat (SE-Bangalore) answering queries during the Retailer Salesmen
meet at Hubli on 25 June 06

Mr. Mahendra of M/s Heera Agencies awarding prizes to winners at the
Retailer meet held at Bangalore on 25 May 06

Mr. Nagaraju (Salesman of M/s Srinidhi Enterprise, Bangalore) explaining
about Shakti products to retailes salesmen on 11 June 06 during the meet
held at Bangalore

Mr. P.D. Lam (President and Executive Director) visits the Godrej Lock’s
stall at the Hospitality World – An Indian Express Initiative Exhibition
held in Bangalore from 23rd to 25th of June 2006. Also seen with Mr. Lam
is Mr. G. Ajoy Kumar (Sr. Manager – Institution)

Customers interacting with Locks team members at the Godrej Lock’s stall
at the Exhibition held in Bangalore from 23rd to 25th of June 2006.

Mr. B. Rajesh (ISM – South) explaining Salto Locking system to customers
during the exhibtion held in Bangalore from 23rd to 25th of June 2006.
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Padlock Promotions in North and South
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Similar concept of
Padlock Promotional Display boxes as promoted by Chennai Locks team and
used in local retail outlets.
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Delhi Locks branch recently
prepared Padlock promotion box in order to promote padlock sales in NCR. We
are targeting 100 counters in first phase. This box can contain 30 units of
assorted padlocks. It is being used to showcase as well as stock our
padlocks at retailer’s point. Secondly for salesmen it is easy to prepare
their order as they have to simply replenish the box as happens in case of
Chocolate display boxes.
Radhikesh Sinha
(Delhi Branch)
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Product Showroom to Application
Centre
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Mr. Navroze Godrej inaugurating the Application Centre of Godrej Locks
on 5th July 2006. Seen on his right is Mr. B. R. Rajkumar (Vice President
& Business Head) along with Godrej Locks employees. |
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Godrej Locks Product Showroom
based at Head Office (Plant 18 Vikhroli) was revamped recently and the
artistically designed showroom was inaugurated on 5th July 2006 by Mr.
Navroze Godrej and Mr. P.D. Lam (President & Executive Director). Also
present on the occasion were Chairman and Managing Director Mr. Jamshyd N.
Godrej Mr. B.K. Rajkumar (Vice President and Business Head) along with
various departmental heads.
The well planned layout and ambience provides a perfect platform to invite
key clients, architects, influencers, interior designers, builders, end
customers, etc. and showcase our range of locks and locking solutions. The
showroom displays our different locking technologies, products, customised
solutions offered to our esteemed institutional customers, master and
grand master keying facilities and milestones achieved by the division
over the years. A LCD in the showroom gives the Locks team members a
medium to present customised presentations to customers.

Mr. Kartik Modi (GM – Sales & Marketing) and Mr. B. K. Rajkumar (Vice
President & Business Head) discussing about new products with Mr. Jamshyd
Godrej (Chairman and Managing Director) and his son Mr. Navroze Godrej at
the inaugural function of the Application Centre of Godrej Locks

Mr. P.D. Lam (President and Executive Director) and Mr. T.S. Murali (GM –
Design Locks Division) present at the inaugural function of the
Application Centre of Godrej Locks.

Seen in the picture Mr. B. K. Rajkumar (Vice President & Business Head)
and Mr. Navroze Godrej at the inaugural function of the Application Centre
of Godrej Locks.

Mr. L. Madhu Kumar (Dy Manager – Automation, third from left) explaining
about the in-house designed low cost machine for assembling the wafer
tumber locks to Mr. Navroze Godrej during his visit to Godrej Locks
Factory at Vikhroli on 13th June 2006. Also seen in the picture is Mr. B.
K. Rajkumar (Vice President and Business Head (Centre), Mr. D.D. Narvekar
(GM – Manufacturing), on extreme right, Mr. T. S. Murali (GM- Design),
second from right and Mr. D.P. Gondhali (GM – QA – Maintenance) on the
left of Mr. Madhukumar.

This showroom which is exquisitely designed
gives an aura of the grandeur and expertise of Godrej Locks, which can now
position itself as a Total Locking solution provider. A special letter of
appreciation and instant recognition was awarded by Mr. B. K. Rajkumar
(Vice President and Business Head) to Mr. Parampal Singh (Associate
Manager – Marketing) who played an instrumental role in bringing about
this transformation.
Dean Noronha
Marketing
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Qatar : In
Focus
Godrej Locks Division Conducts Retailer Meet in Doha

From Left to Right : Mr. Ramnath Nayak,
Mr. Pushkar Gokhale, Mr. B.K.Rajkumar, Mr. Abul Aziz Nabina, Mr. T. M.
Kabeer, Mr. Kartik N. Modi.
As one of the major
initiatives to consolidate its position in Qatar, Godrej Locks Division
recently conducted a retailer meet in Doha, Qatar.
Qatar, which will be hosting the forthcoming Asian games in December 2006
is currently witnessing a major boom in the construction. Numerous star
hotels, residential & commercial towers are coming up to address the rush
of visitors, expected to flow into Doha for the games. At the same Qatar
also wants to tap opportunities in the tourism sector. Construction on the
new state-of-the-art Doha International Airport has already begun. When
completed, it will have two parallel runways and an estimated capacity to
handle and process nearly 12 million passengers every year. When the new
airport opens, it will position Qatar as a leading regional aviation hub.
The 2,200-hectare airport site will be developed in three stages with
onsite work starting in 2004 and final completion scheduled for 2015.
The ambitious ‘Pearl of the Gulf’ project has been in news since the time
it has been announced. The $2.5 bn project an ‘island city within a city’,
Pearl of the Gulf will have three huge bays, designed to maximise its
water-frontage. According to the Master Plan, the island will also have
four marinas to accommodate up to 700 boats. The first occupants are
expected to take possession at the beginning of the fourth quarter of
2006.
Given the level of activity in Qatar, this was perhaps the right time to
have a gathering of its channel partners in the city of Doha. The Retailer
meet was held at the Ramada Hotel, on 24th May, 2006. This event was a
joint initiative with our Distributor for Qatar, M/s Nabina Trading.
Nabina Trading, established in 1951, is a one of the most reputed family
oriented business group in Qatar for Building Material. They are one of
the leading business groups in Qatar dealing in manufacturing/distribution
of Kitchen, Sanitary Wares, Tiles, Home Furniture & Hardware Items.
As a ground-work for the retailer meet, I stationed myself in Doha for 3
days prior to the meet and along with 4 sales personal of M/s Nabina
Trading, visited about 180 retailers/contractors/ consultants in Doha and
personally invited them for the meet. The event got a fabulous response
and over 175 retailers attended the Meet.
The evening started with a Bang as we showed the song “Hum Hain Godrej”
which portrays our Indian culture. I am sure that the Indian thread that
it carried touched a lot of Indian expatriates present in the audience. It
was followed by a welcome note and address by Mr. T. M. Kabeer (Manager -
In charge of Nabina Trading), who gave a background of both the business
groups.
Mr. Pushkar Gokhale, Head of Operations-MENA Region, gave a brief on
Godrej’s Middle East operations and the vision for the Middle East. The
Corporate Film of Godrej Locks followed.
Mr. B. K. Rajkumar, Vice President & Business Head of Locks Division, then
briefed the audience about the Godrej Locks business and the synergy
between the businesses of Nabina Trading & Godrej Locks. This was followed
by the product presentation by Mr. K.N. Modi, General Manger - Sales and
Marketing, who also gave an insight into our values, culture and the
philosophy of growing together “Prosperity through Partnership”. The
screening of the Locks product presentation film was done in an
interactive fashion, by Mr. Kartik N Modi who also highlighted the salient
features of our locks during the course of the film.
Mr. Rajkumar then presented a momento & our distributor certificate to Mr.
Abdul Aziz Nabina (Managing Directors - Nabina Trading ). We also
felicitated 4 sales personal of Nabina Trading in appreciation of their
efforts in promoting Godrej locks in Qatar. Mr. T. M. Kabeer of Nabina
Trading concluded the evening with a vote of thanks.

Mr. B. K. Rajkumar addressing the gathering
We are quite positive of the outcome of this maiden retailer meet in
Qatar, and shall be carrying out such events in the future, as a part of
our drive towards our dream of making “Godrej” a household name in Qatar.
Special thanks to Mr. B. K. Rajkumar & Mr. Kartik N. Modi to have
specially come down to Qatar to attend the meet.
Ramnath Nayak
Associate Manager – International Business
Middle East Branch
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Locks Enters Organised Retail
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Hardware
Channel has traditionally been the major focus for Locks Business over the
years. As a part of our strategy to promote sales of locks through
Alternate Channels, a major breakthrough has been made at Big Bazaar
for Padlocks, with a one shot entry into 25 stores across the country for
Padlocks. (The number will go up to 34 in another month’s time).
They have started with a new concept called “Got It” managed by “M/S Home
solutions Retail (I) Ltd.”, a company under the Future Group and a sister
concern of Big Bazaar. This is a small kiosk which would have all that a
consumer would not plan to buy, or rather would have forGOTten to buy IT.
So this is a way of telling that they’ve GOT IT! These kiosks will be
placed in a very prominent place (at entry or exit) within the existing
Big Bazar stores and is a good opportunity for Brand promotion in a place
which is flooded with people all across.
Locks are also present in the Metro Cash & Carry Stores at Bangalore
following the B2B model and an Exclusive Hardware Store at Kolkata called
Steel Junction.
Locks have also entered the Rural Initiatives of Godrej Aadhar by placing
the Locks in the stores and have received a good response.
More such breakthroughs are expected in the coming months, with locks
coming up with products exclusively for Organised Retail.
Mayank Gupta
Sr. Manager –Channel
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Cochin Activities
Godrej Locks/Shakti Retailers Salesman Meet at
Trivandrum / Kayamkulam town
Retailer’s salesman meets was organised by Cochin branch at Trivandrum on
Sunday, 16/07/06 and Kayamkulam on Saturday, 01/07/06 along with local
distributor M/s Nathan Enterprises which was attended by 125/35 salesmen
respectively. The All India price lists and product catalogue of Godrej
locks was distributed to all the participants and product range of locks
was displayed and explained to them. A questionnaire containing 30
questions was distributed and prizes were given for the same.
The product detailing was done by Mr. S. Ramesh Kumar (ASM) Cochin and
assisted by the undersigned Mr. M. Anoop Sreekumar (SSO).
End User Enlighten Programme (EEP) at Nikunjam
Apartments, Trivandrum
EEP was conducted by Cochin branch on 26th July 2006 at Nikunjam flat,
Trivandrum in which 66 flats were visited. Mr B Rajesh ISM South, Mr R S
Nathan of Nathans Enterprises (Godrej Locks Distributor for Trivandrum),
Mr Ramesh Raju ISO Cochin, Mr Shine (Technical Supervisor Nathans
Enterprises) and the undersigned was present for the programme.
All the doors i.e. front door, bedroom door, and toilet doors of this 66
flats was checked and verified. Some complaints were also rectified.
Customers were explained about key locks features, auto deadlocking system
of cylindrical lock and emergency opening system of cylindrical keyless
lock. We also suggested adjusting the receptacle’s of cylindrical lock in
order to avoid the complaints.
The response was very good and the association President, MD Krishnakumar,
Site Engineer Jayakumar thanked us for such an initiative taken by the
company.
Godrej Locks Carpenters Meet at Attingal
Trivandrum
Carpenter’s meet was organised at Trivandrum on Saturday, 08/07/06 along
with locks distributor M/s Nathan Enterprises. The venue of the programme
was at Shines Hall, Trivandrum. 51 carpenters attended the meet. The new
price lists and book catalogue was distributed to all the participants and
all the range of Godrej lock products were displayed and explained to
them. Godrej pouches and a tiffin box were given to all the participants
who attended the programme as participation gift. Prizes were also given
to the person who came first (Early Bird) for the programme and one prize
was for the most elderly person (54 Year old) in the programme. The
programme was very interactive and carpenters shared suggestions on
product improvisations and feedback they have received from end users.
M. Anoop Sreekumar / S. Ramesh Kumar
Cochin
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CII Cluster Approach for Vendor Management |
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The CII Exim Bank Award for
Business Excellence, which Locks Division is pursuing, expects the
organisation to identify and leverage Core Competencies of partners and
support mutual development. It also encourages organisation to share
knowledge with partner organisations, such as suppliers etc. Towards this
objective, Locks Division has adapted the CII Cluster Approach for Vendor
Management.
Some of the highlights for CII Cluster Approach for Vendor Management are
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1) It is based on group learning principles.
2) It is a comprehensive programme of 18 months duration.
3) There are regular monthly review meetings by CII Counselors and
Company Counselors trained by CII.
4) There is clear linkage between processes and results.
5) It is a concept which has been proven in the Auto Component industry
over the last decade.
Prior to the launch of this programme, we have taken our 11 Cluster
Vendors and our inhouse Co-ordinators and Resource Team to M/s Crompton
Greaves Limited, Nashik to see the operations of 3 clusters (10 vendors
each) functioning for the last 8 months. During the visit to the three
selected vendors from the above clusters and subsequent presentation by
them, we have found that they have had remarkable achievement in terms of
the performance indicators. The vendors had achieved a turnaround in the
way the business was run before and after the Cluster approach was
initiated. We also observed that M/s Crompton Greaves’ Co-ordinators and
their Resource Team were a highly motivated team of professionals.
With this visit, we have begun the journey of sharing knowledge with our
suppliers and supporting mutual development. We are confident that this
programme will be of great benefit to both Godrej Locks Division and its
Cluster suppliers.
B.K. Rajkumar
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Hospitability
Exhibition in Banglore
An Exhibition on HOSPITALITY
products was organised by Express Hospitality in Bangalore on 23rd to 25th
of June 2006 at Kanteerava indoor stadium. This exhibition was basically
on Hospitality trade show with complete Hotel & Restaurant products.
Godrej was represented by Locks Division and Security Equipment Division.
From locks division Betech card locks, Salto products High end security
solutions were displayed. Visitors were from various segments like -
Builders, Architects, Interior decorators, Hoteliers, Serviced Apartment
owners, Consultants, Institutions. Over all the response was very good.
Many participants highly appreciated our Card Lock concept and Salto
products.
S. A. Nayak
Bangalore
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Tooling Division
"Supplier Meet -
2006"

A view of the Audience - our Suppliers.

One of the Supplier's, making a point - during the interactive session.
The industrial scenario, in
today’s liberalised market, is that of cutthroat competition. What with
Economic Reforms, and overall Liberalisation (especially in erstwhile
policies that governed Imports) introduced by the Government of India, the
result is a wide array of options, thrown open to consumers, to choose
from. Consequently, the existing competition in Indian industries only
intensified further. Indian entrepreneurs, therefore, had to come up with
newer and more innovative strategies, for continued sustenance of their
market share, while also parallely aiming at substantial growths over the
coming years.
There are many important organs which help in the growth of a business.
One such vital organ is the Suppliers/Vendors of our business. These
Suppliers play a very pivotal role, by supporting us in our requirements
of various parts, bought-out items, carrying out job-work like machining,
supplying mould-bases and the likes.
It is, therefore, the need of the hour that
our business has a very sound, competent, dedicated – and above all,
highly reliable – Supply Chain, comprising such Vendors who will be our
partners in our tireless endeavour to satisfy the demands of our
customers.

Mr. D.K. Sharma in conversation with a
Supplier.

Mr. D.K. Sharma presenting a Memento to a
Supplier.
Godrej Tooling Division is poised for a
steep growth, over the next three years – took its first initiative in
this direction, and organised its first ever ‘Supplier Meet’, held on
12th, 13th and 14th June 2006, in the Godrej Campus.
Curtains of the programme were unveiled on Day One, with the Vice
President & Business Head of Tooling Division – Mr. D.K. Sharma –
delivering the Keynote Address, and welcoming all the Suppliers who cater
to our requirement."
Day Two focused on all Subcontractors, while Day Three was exclusively
slotted for those Suppliers providing ‘complete mould’ solutions.
Mr. D.K. Sharma addressed the gathering on
two main issues – viz., Cost and Delivery. While urging them to keep their
costs competitive, Mr. Sharma laid more stress on their adhering to
‘committed delivery schedules’. He emphasised that any delay on their
part, hampered all our delivery commitments, and upset the entire chain of
events, impacting the end consumer adversely.
Mr. N.V. Pandit – (Head–Purchase), spoke on
our expectations from the Suppliers, and apprised them of our latest
initiatives towards strengthening the Supplier–Buyer link.
Mr. P.V. Menon – (Head–Quality), focused on
how to minimise – and eventually, eliminate – quality issues currently
faced by us in jobs received from Suppliers. He also mentioned that our
ultimate aim was to develop ‘Self–Certified’ Suppliers.
Mr. M.B. Kore – (Dy. Manager–Purchase),
presented to them various Purchase–related procedures of Tooling Division,
the commercial aspects, and how important it is for Suppliers to adhere to
those.
The response received was highly encouraging, as was evident from the 100%
attendance and the active participation of every single invitee.
This meet is our first step towards laying a foundation for a strong
long–term business relationship with our Suppliers, and to eventually have
a win–win situation.
At the close of session on each day, all Suppliers were presented with a
‘Supplier Memento’ from Godrej Tooling Division – and the meet concluded
with lunch.
G. Ramakrishnan (Ram)
On behalf of GTD Purchase
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Laser Cutting Machine
for DLW Varanasi

In year 2004 – a long awaited
order for the supply of Laser Cutting Machines and accessories was awarded
jointly to Machine Tool Service- Plant 09 and M/s LVD Belgium. The order
was released by COFMOW - Central Organisation for the Modernisation of
Railway Workshops. The value of the Order worth @ 4 Crores per machine- 3
crores for the main machine and 1 crore for the accessories. The first
machine to be supplied within 10 months was to be followed by the supply
of next two machines in the following 20 months.



To give a brief idea of the size and the capacity of the Machine, the
Specifications are mentioned here in brief:
Size of the sheet to be cut on the machine: 6500 X 2000 X 20mm thick. (
machine has two interchangeable tables)
Size of the A.C. Enclosure : 23000 X 12000 X 4000 ( L x W x H)
Vacuum lifter – 2100 kg lifting capacity to life a sheet of 20 mm
thickness.
The challenges started from day one. Area required for the A.C. Enclosure
to accommodate the LCM and accessories was very large but the consignee
was not offering enough space. After discussions with the customer the
Generalised Arrangement of the machine and accessories was revised. The
longitudinal arrangement was changed and a cross movement for the Loading
System was provided reducing the spaces required from 38000 mm to 23000
mm.
Manufacturing being done at various locations -Mumbai, Bangalore and Pune-
Service and the Purchase Team from Plant 09 did vigorous follow up. The
joint effort resulted in the timely delivery of the equipments.
The order being from Railways, called for a third party inspection from
RITES- Railways Inspection Agency. Inspection was to be carried out at
Mumbai, Pune and Bangalore. H.O. Mumbai and Bangalore branch joined hands
together and the inspection of the accessories was successfully completed.


Then came the erection and commissioning. The same was to be completed
within a period of 120 days. Various parties had to be clubbed together-
LVD Belgium, SPM India limited Bangalore, D.C. Hoist Bangalore and RINAC
India Bangalore & N. Delhi along with their local subcontractors. Our New
Delhi Branch and H.O. Mumbai took up the challenge. Co-ordinating with all
the parties and sharing the responsibility the erection, commissioning and
successful job trials were completed in the given time.
The continuous joint efforts resulted in an excellent machine which is
performing up to the customer’s satisfaction. The delighted customer
appreciated the result. The quality and the team work were acknowledged
and appreciated in the Chief Mechanical Engineers’ Seminar held at COFMOW,
N. Delhi.
Working together we could pass each and every hurdle that came our way.
Aiming at the final touch line we kept on going with our hands tied with
each other as we knew – the task was big but so was our buoyancy. In the
beginning we had miles and miles to go – but we knew there always is a
light at the end of the tunnel. TEAMWORK was the key word and for sure- we
knew it.
Service & Purchase Team
PES
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EXIM SERVICES & FINANCE
My Sojourn At
Carnigie Mellon - USA
Sometime in July 2005, I was
told that I should consider participating in ‘CII Fulbright Leadership in
Management Programme’ at Carnigie Mellon University, USA. I thought about
the opportunity at length and decided to have a go at it.
To begin with, I had to undergo a selection process at Godrej, to qualify
to appear for an interview by the CII team at Delhi. I was shortlisted. My
written application and the recommendations I had received from the senior
management at Godrej, were found impressive enough by the CII team at
Delhi, to be called for an interview. The interview was quite a gruelling
one, the question they kept on repeatedly asking was, how this stint at
Carnigie Mellon would help me do my job at Godrej better. Fortunately,
having done my homework, I could reply to their satisfaction and was
selected to participate in the programme. My candidature was also approved
by Fulbright Scholarship Faculty, USA.
Carnigie Mellon University is located at Pittsburgh, in Pennsylvania
State. We were about 24 participants in all, from world over and it gave
me a great sense of pride as a Godrejite, to be amongst one of this
carefully selected team of global participants. The programme of 10 weeks
duration began on September 15, 2005 and concluded in the last week of
November 2005.
Ten weeks programme had four weeks of class room training, one week at
Pittsburgh University, two weeks of Project work and three weeks for
mini-MBA. The programme is very well designed and it’s objective is to
provide strategic perspectives to manage effectively at an enterprise,
i.e. general management level. It is also designed to build on functional
skills acquired by the candidate, provide new methods & tools for
competitive analysis, enhance decision making ability and strengthen
leadership capabilities.
The programme has a very vide range of course, including courses on
Strategy, International Management, Finance, Business Economics,
E-Business, Real Options, Forex Management, Macro Economics, Management of
Demand Chains.
Managerial Skill Enhancing Sessions on Media Training, Negotiations and a
Comprehensive, well designed Management Game, are a part of the
curriculum.
To enhance marketing orientation of the participants, a strong Marketing
Module is built in with topics such as New Marketing Models, Product
Innovation and so on.
A special mention must be made that the Management Game Simulations are
resorted to because it is felt by the Faculty at CMU that the reality is
too complex to understand in a short span of time. Repetitive play at the
game, with fast feedback, re-inforces the lessons learnt. We learn what we
discover through our own experience, much more than what we imbibe from
the classroom session.
Value based management and an insight into the processes of creating
shareholder value were other useful topics to which considerable amount of
time was devoted. It was made amply clear that he key to successful
enterprise is to earn positive economic profits for the shareholders. How
to do it? One short answer is to manage ‘Management Attention’
effectively. Management Attention Priority Matrix reproduced below is one
of the interesting concept I picked up.
Here the learning being that, if we direct our attention on the key value
drivers of the business, in a focused way, then we have better chances of
creating higher economic value for our shareholders.
A typical day was quite demanding one. The classes would begin at 8 am
sharp and would go on upto 6 pm and sometimes even later. Involvement of
all was so strong that the classes were both exhausting and exhilarating
at the same time. Many books and articles were recommended for our study,
prior to participating in the classes. Case method of teaching is widely
used and it does bring about a new capability for gaining insight into a
given business situation.
Apart from the above, a unique feature of the programme was, providing of
an individual executive coach for each and every participant. The
participants were supposed to have several sessions with the coach and
seek advice for overcoming any barriers or difficulties they faced. Also,
the coaches some kind of safety net albeit psychological to enable
participants cope with the demands of the new learning environment.
All faculties assigned to the programme are of very high calibre,
specially the faculty in the business strategy area. All professors have
sufficient industry and consulting experience to enhance the impact of the
academic learnings imparted. The teaching content is a great mix of the
theory and practice.
I learnt a great deal about Real Options, Valuation of a Projects and
similar advanced concepts as applicable to the real world of business. How
to leverage IT for competitive success was another area I explored in
depth.
On the flip side, I would say that the communication regarding the project
work was incomplete and as a result I could not pursue the project work as
well as I wanted to. However, I would recommend to my colleagues
participating in future programmes, to decide where and which projects
they plan to undertake, in advance so that project work done is useful to
him and is of a high standard. I would recommend that executives at Vice
President level must take advantage of this programme or attend a 4 weeks
programme at CMU. The costs of these programmes are approximately US$
23,000 or US$ 13,000 respectively.
In closing, I would like to Thank Mr. J.N. Godrej, Mr. P.D. Lam, Dr. K.A.
Palia and Mr. Anil Verma, for their encouragement and support. I indeed
stand much enriched and look forward to using my newly acquired knowledge
and skills to cope with the challenges of the job more effectively and for
making Godrej better prepared for facing the new challenges ahead.
Rohinton Contractor
VP-Corporate Procurement,
Exim Services & Finance
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SECURITY EQUIPMENT DIVISION
37th All India
Police Science Congress June 6 - 8, 2006, Bangalore
Godrej SED had participated in
the 37th All India Police Science Congress at Bangalore, with a well laid
out stall at the conference venue. Door Frame Metal Detector and various
models of Hand Held Metal Detectors were on display. The conference was
attended by all the Police Chiefs across the country and we had an
excellent opportunity to showcase our capabilities in innovative security
solutions.
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HE Dr.
APJ Abdul Kalam at our stall. Seen is SPPS Sales Executive
Mr. KV Balasubramanian |
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The highlight of the exhibition was the visit of the President of India to
our stall. He was captivated by the functioning of the Adams Glove Metal
Detector. The demonstration of the same was well appreciated. We have also
received an enquiry for security upgradation at the Rashtrapathi Bhavan.
On the last day of the conference, Mr. NSN Moorthy, Sr.Manager SED, made a
brief presentation to the participants on the various solutions offered by
the SPPS line of business. Promising enquiries have been generated for G
ADE model explosive / narcotic detector.
“Hospitality World going south” - June 23-25,
2006, Bangalore
The Hospitality World exhibition organised by the Express group kicked off
on 23rd June 2006 at Bangalore. SED & Locks jointly participated in the
exhibition, which attracted all major players in the hospitality industry
- in addition to leading architects.
On display were the ENTRANZA range of Doors and Electronic Safes. The Wood
Edge Steel doors attracted attention of the visitors. Similarly E-Swipe
safes generated a lot of interest. Mr. P D Lam who was in Bangalore on 24
June also visited our stall.
NSN Moorthy
Bangalore Branch
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Honesty at its
Best
From Ahmedabad Branch, we
are proud to report that our Technician Mr. Yogesh Panchal along with our
ASP, Mr. Altafbhai returned 2 guineas of Gold, which were found by them in
Locker No. L – 859 of The Kalupur Commercial Co-operative Bank Ltd.
The bank has appreciated the honest gesture of the company staff and has
also issued a letter stating the same. The companies values are yet again
strengthened by its employees!
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Arabian Nights
On Tuesday, June 27, 2006,
David Nzioka, Githinji Wakahiu, Newton Muinde from Copy Cat Ltd and
Catherine Kariuki a free lance canvasser had the privilege of attending
the training session conducted at Godrej office, Lenana area.
The training session began with a small personality test. They were then
explained the different facets of a salesperson and the situations where
one has to be passive, active or even aggressive. Aggression does not mean
that people have to raise their voices; rather, it means that with
confidence, a salesperson can dominate the proceedings.

Fredrik Correa below the banner of Godrej
Safes
The concept of probing was explained. Open
probe was to be used to get maximum information from the customer while
closed probe to be used to get specific answers from the customer.
The group felt excited at the prospect of being called ambassadors of the
company and hence charged to do the best they could to preserve this
image. Sales people were the true image of the company they represented.
They are the link between the company and the customer. The strength of a
chain lies in the weakest link and hence no one should be the weaker link.
The best sales person is the one who will attend to all the queries and
problems of the customer, even those queries pertains to other departments
of the company. When he does that, he will gain the appreciation of the
customer as he would be treated as the total reliable person.

L-R Catherine Kariuki, Githinji Wakahiu,
David Nzidka, Fredrick Correa, Newton Munide. Fredrick Correa Explaining
the use of Isolation catch in a Godrej Drawer Fire resisting filing
cabiner

L-R Catherine Kariuki, Githinji Wakahiu, David Nzidka, Fredrick Correa,
Newton Muinde. Fredrick Correa explaining the concept of shooting bolts in
a 26 Defender plus safe.

L-R Cahterine Kariuki, David Nzidka, Githinji Wakahiu, Newton Muinde,
Fredrick Correa. Copy cat salespeople near Godrej office

L-R Githinji Wakahiu, Catherine Kariuki, Fredrick Correa, Newton Muinde,
David Nzioka. Gate of Godrej Compound.
After the tea break, they were given an insight into the working of
various safes and fire resisting filing cabinets. The safes were
categorised into Fire Resistant, Burglar Resistant and Fire and Burglar
Resistant. While documents turn into ashes at 177° C heat inside a filing
cabinet, Godrej FRFC recorded a maximum of 149.1° C after the fire and
impact test at Underwriters’ Laboratories. While many claim to have tested
their products under UL, Godrej has been listed by UL which is different
from just testing one product.
After lunch they were shown the operation of the FRFC and the 26 Defender
Safe. They were told to not only take into account items to be kept
inside the Safe/FRFC, but to also consider the space availability to house
these products, including the space required to open the door in case of
Safes and drawers in case of FRFCs.
Towards the end, a written quiz was conducted to revise what was taught.
All the participants unanimously felt that the training session was very
good and acknowledged the need for more such sessions in future. After the
training they felt more confident as individuals and as sales people.
Fredrick Correa, Godrej East Africa
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PROCESS EQUIPMENT DIVISION
BrahMos Successfully
Launched from Mobile Autonomous Launcher Supplied by Godrej


I am sure most of you would have read the news about the successful launch
on the 31st May 2006. Not many would know that this launch took place from
the MAL developed by Godrej PED.
I was fortunate to be present at the launch site to participate in the
preparations for the launch and could witness the launch from close.
Exhilarating is the one word I can use to describe the experience.
It was indeed a proud moment for me as a member of Godrej Pariwar to get
this opportunity. When offered, I accepted the offer without a second
thought.
PED has executed this project for manufacturing three MALs which have also
been displayed in the Republic Day parade and in the Defexpo 2006
thereafter.
The MAL was already deployed at the launch site at Pokhran (200 kms from
Jodhpur) in preparation for the test launch of the D-12 Brahmos missile
that was scheduled on 31/05/2006. We had reached the site by 24th May for
carrying out the preparatory work on the MAL. Our team consisted of
representatives of our vendors who have supplied some of the sub-systems.
We were allotted a quarter at the DRDL guesthouse at Chandan (180 Kms from
Jodhpur).
It was a test of tolerance, as we had to work in temperatures of above
51ºC during the day. Working hours at the site were 07:00am-11: 30 am &
06:00pm to 11:00 pm as the temperature during afternoon was in the range
of 52ºC-54ºC. Clearly it was impossible to work under such conditions.
Just at the end of the first day, I was feeling drained, when realisation
dawned on me that our Jawans were routinely facing hardships of this kind
and more almost everyday.
The Jawans were silently braving the temperatures in which we couldn’t
stand even for 2 minutes. Compared to the hardships they face everyday, we
live a cozy, comfortable life. My heart was filled with respect and
gratitude for our soldiers. I am convinced that our soldiers are seasoned
for harshest of the climatic condition. Hats Off to our jawans!!
Our scope of work on MAL was to operate and manage all functions of the
launcher to ensure smooth functioning of MAL during the final firing
operation.
On 26/05, at around 5:30 morning I was bitten by a scorpion. Within few
minutes the scorpion-bite started to show upon my body and I started
vomiting and losing conscious slowly. I was immediately rushed to the
civil dispensary at Chandan. Thanks to the immediate medical attention I
was saved from grave consequences.
At work, on site we developed good rapport with personnel from Army’s
Artillery section. During the Launch ceremony, we were introduced to the
dignitaries present. It was indeed a very honourable and prestigious
moment for us when our MAL got rousing acknowledgement from the gathering.
Firing was schedule on 31/05. Earlier night we had the firing review
meeting (FRM) and the readiness of the MAL was one of the points to be
discussed at this meet. This meeting proved one of the most happy moment
for us when we were informed that our preparatory work was already studied
by the experts; and the readiness of MAL is more that satisfactory. Half
the battle was won right then.
On the launch date 31/05 at 09:15 hours, the missile was fired-out from
our MAL. Brahmos is ‘one-of-its-kind’ supersonic cruise missile that
travels 2.8 times faster than the speed of sound. The Launch was
successful, and the missile hit the target precisely.
YES!!! One more successful trial was conducted; and it was the fifth test
to be carried out on our MAL. The moment proved to be a proud and
satisfying one for us.
The genuine applause received from the dignitaries present was very
rewarding. Successful Missile trial on the new MAL developed by ‘GODREJ’
added one more feather to its cap.
!!!!!!! JAI HIND !!!!!!!
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